Ad Networks for Bloggers: How to Earn Money with Display Ads
Table of Contents
π‘ What Are Ad Networks?
Ad networks allow you to place ads on your blog and earn money every time someone views or clicks them.
They handle:
- Finding advertisers
- Matching ads to your content
- Tracking impressions and clicks
- Sending you payments
π§Ύ Passive income while you focus on creating content? Yes, please!
π° How Bloggers Make Money from Ads
There are two common models:
- CPM (Cost Per Mille) β You earn for every 1,000 views
- CPC (Cost Per Click) β You earn when someone clicks an ad
More traffic = more income πΈ
But ad quality and niche also play a big role.
π Best Ad Networks for Bloggers
1. Google AdSense
- β Easy to join
- β Good for beginners
- β Low earnings unless you have high traffic
2. Ezoic
- β Better RPM (earnings per 1,000 views)
- β Access to advanced analytics
- β Ad testing and AI optimization
- β Slight learning curve
π‘ Good for blogs with ~5,000+ monthly visits
3. Mediavine
- β High-quality ads + great support
- β Strong RPM (often $15β30+)
- β Brand-safe and clean ad layouts
- β Requires 50,000 sessions/month
π₯ This is the ultimate goal for serious bloggers.
4. SheMedia (for women-focused blogs)
- β Great for lifestyle/female content
- β Supportive onboarding
- β Lower traffic requirements than Mediavine
π§ How to Increase Your Ad Income
- Get more high-quality traffic (SEO, Pinterest, email)
- Optimize for mobile experience
- Use fast-loading, lightweight themes
- Avoid overloading your site with ads
- Place ads strategically (above the fold, between paragraphs)
π Understanding RPM
RPM = Revenue per 1,000 pageviews
If your RPM is $10 and you get 10,000 views/month β you earn $100
Improve RPM by:
- Targeting high-paying niches (finance, health, tech)
- Increasing user time on page
- Optimizing ad placements
β οΈ Ad Monetization Pitfalls to Avoid
- Applying too early (with low traffic)
- Using too many ads β hurts UX
- Ignoring mobile layout
- Sacrificing speed for earnings
- Violating ad network policies
π§Ό Clean layout = happy users + better earnings.
π Internal Navigation
π Not sure where to start? Read How to Monetize Your Blog
π Ready to increase traffic? Go to Blog Growth & SEO
π Want to qualify for Mediavine? Learn How to Reach 50k Visitors (Coming Soon)
π¬ Final Words
Ad networks can turn your blog into a money-making machine, even while you sleep.
Start where you are, keep growing, and aim for premium networks as your traffic increases π