Ad Networks for Bloggers: How to Earn Money with Display Ads
Table of Contents
💡 What Are Ad Networks?
Ad networks allow you to place ads on your blog and earn money every time someone views or clicks them.
They handle:
- Finding advertisers
- Matching ads to your content
- Tracking impressions and clicks
- Sending you payments
🧾 Passive income while you focus on creating content? Yes, please!
💰 How Bloggers Make Money from Ads
There are two common models:
- CPM (Cost Per Mille) → You earn for every 1,000 views
- CPC (Cost Per Click) → You earn when someone clicks an ad
More traffic = more income 💸
But ad quality and niche also play a big role.
🏆 Best Ad Networks for Bloggers
1. Google AdSense
- ✅ Easy to join
- ✅ Good for beginners
- ❌ Low earnings unless you have high traffic
2. Ezoic
- ✅ Better RPM (earnings per 1,000 views)
- ✅ Access to advanced analytics
- ✅ Ad testing and AI optimization
- ❌ Slight learning curve
💡 Good for blogs with ~5,000+ monthly visits
3. Mediavine
- ✅ High-quality ads + great support
- ✅ Strong RPM (often $15–30+)
- ✅ Brand-safe and clean ad layouts
- ❌ Requires 50,000 sessions/month
🔥 This is the ultimate goal for serious bloggers.
4. SheMedia (for women-focused blogs)
- ✅ Great for lifestyle/female content
- ✅ Supportive onboarding
- ❌ Lower traffic requirements than Mediavine
🧠 How to Increase Your Ad Income
- Get more high-quality traffic (SEO, Pinterest, email)
- Optimize for mobile experience
- Use fast-loading, lightweight themes
- Avoid overloading your site with ads
- Place ads strategically (above the fold, between paragraphs)
📈 Understanding RPM
RPM = Revenue per 1,000 pageviews
If your RPM is $10 and you get 10,000 views/month → you earn $100
Improve RPM by:
- Targeting high-paying niches (finance, health, tech)
- Increasing user time on page
- Optimizing ad placements
⚠️ Ad Monetization Pitfalls to Avoid
- Applying too early (with low traffic)
- Using too many ads → hurts UX
- Ignoring mobile layout
- Sacrificing speed for earnings
- Violating ad network policies
🧼 Clean layout = happy users + better earnings.
🔗 Internal Navigation
👉 Not sure where to start? Read How to Monetize Your Blog
👉 Ready to increase traffic? Go to Blog Growth & SEO
👉 Want to qualify for Mediavine? Learn How to Reach 50k Visitors (Coming Soon)
💬 Final Words
Ad networks can turn your blog into a money-making machine, even while you sleep.
Start where you are, keep growing, and aim for premium networks as your traffic increases 💙
